Q4 2020 Performance of Top Virtual Pet Apps in the UK

In the fourth quarter of 2020, the virtual pet category saw significant activity among the top apps in the United Kingdom. Sensor Tower's comprehensive data offers a clear view of how these apps performed during this period.

My Talking Tom Friends by Outfit7 Limited experienced a rise in downloads, peaking at 24K in the final week of December, while revenue showed fluctuations with a notable spike to over $1K in late November. Weekly active users for the app remained strong, ending the year at 300K.

Outfit7's My Talking Tom 2 also saw a steady increase in downloads, reaching over 25K in the last week of December. Revenue for the app grew significantly in the week leading up to Christmas, reaching over $3K, and weekly active users climbed to over 160K by year's end.

The original My Talking Tom maintained a consistent download rate, with a noticeable jump to over 15K downloads in the week of Christmas. Revenue trends for the app were similar to its siblings, with a peak of over $1K in late October. Weekly active users concluded at a robust 171K.

TutoTOONS's Kpopsies - My Unicorn Band showed a strong start following its late October release, with downloads reaching over 20K in the same month. As revenue figures were generally low, the focus remained on user acquisition and engagement, with weekly active users reaching nearly 30K by the end of December.

Lastly, My Talking Angela saw downloads peak at over 13K in the final week of December. The app's revenue ended on a high note, surpassing $1K in the same period, and weekly active users saw an upward trajectory, finishing at over 130K.

For more detailed insights and data on app performance, Sensor Tower's platform is the go-to resource for industry professionals looking to understand market trends and user behavior.